Insights Discovery - Sales Workshops
Not everyone likes being sold to. Especially in the same way!
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Ever had a salesperson who talks at you rather than listens? Or someone who gives you every technical detail imaginable when all you wanted was a straightforward answer?
We've probably all been there. And, if we're being completely honest, we might have been that salesperson ourselves at some point!
The reality is that customers are different. They communicate differently, make decisions differently and have different expectations of the people they're buying from.
Our Insights Discovery sales workshops help salespeople understand their own preferences, recognise those of their customers and adapt their approach to build better relationships and have more effective sales conversations.
So, what actually happens in a sales workshop?
So, what actually happens in a sales workshop?
First things first, this isn't about teaching people clever tricks to persuade customers to buy things they don't need!
Using Insights Discovery, we'll explore how our own personalities and preferences influence the way we sell, communicate and build relationships.
Depending on your team's needs, we might cover:
Understanding your selling style: What are your natural strengths, preferences and potential blind spots?
Understanding your customers: How might different customers prefer to communicate, receive information and make decisions?
Adapting your approach: Recognising when your preferred style isn't working and what you could do differently.
Building trust and relationships: Asking better questions, listening properly and understanding what matters to the customer.
Putting it into practice: Exploring real sales conversations, customer scenarios and practical opportunities to improve.
Expect plenty of discussion, interactive activities and opportunities to challenge some of your own assumptions.
Who are these workshops for?
Who are these workshops for?
Whether you're new to sales or have been doing it for years, there's always something to learn about how you interact with customers.
These workshops are particularly useful for sales teams, account managers, business development professionals, customer-facing teams and the leaders who support them. And no, Insights Discovery won't magically turn everyone into a brilliant salesperson.
Sales performance also depends on product knowledge, commercial skills, the quality of your offering and plenty of other factors. But understanding yourself and adapting to others can make a real difference to the quality of your conversations.
How much does a workshop cost?
How much does a workshop cost?
Let's talk money. After all, we're on a sales page, so it would be a bit ironic if we avoided the price!
Our indicative workshop fees are:
Half-day workshop: From £1,800, including standard design and delivery.
Full-day workshop: From £3,200, including standard design and delivery.
Insights Discovery profiles, additional design requirements and travel are priced separately. Foundation profiles typically cost £150 per person and the Effective Selling Chapter is an additional £65 per person.
We generally recommend groups of up to 12 participants, although larger groups can be accommodated.
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